The Glossary · Term
Employee generated content
Content created by employees about working somewhere.
Employee generated content is material created by employees themselves about their work, teams, or daily experience, from photos and posts to videos and reviews. Its power lies in authenticity: audiences read it as unscripted and honest in a way polished corporate content rarely achieves. Encouraging and lightly enabling this content gives your careers channels a steady supply of credible proof that the EVP is real.