The Glossary · Term
Give and get
An EVP model framing the promise as reciprocal.
Give and get is an EVP model that frames the employment relationship as a genuine exchange rather than a one-sided pitch. For everything the organisation gives, such as growth, flexibility, or purpose, it is honest about what it expects in return, like pace, accountability, or ambiguity. This reciprocal framing sets truthful expectations, so candidates can judge the deal rather than being sold an idealised picture.